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Iams Proactive Health Adult Variety Pack Wet Dog Food, 3.5-oz pouch, case of 18
Iams

Proactive Health Adult Variety Pack Wet Dog Food, 3.5-oz pouch, case of 18

Evidence Fair
AAFCO compliance inferred from product name
wet $6.09/lb

Iams Proactive Health Adult Variety Pack Wet Dog Food, 3.5-oz pouch, case of 18 earns a Sniff Score of 57/100 (C) with Fair evidence. 1 controversial ingredient flagged. Primary concern: contains guar gum. emerging microbiome data on emulsifiers; no canine clinical evidence. minor penalty in canned food...

Graded by The Sniff System

Why this score

Reasonable protein quality. chicken delivers solid amino acid coverage.

PQI

AAFCO feeding trial substantiation for adult maintenance.

ACF

Includes egg, named fish, or organ meat for diverse high-bioavailability protein.

STACK

Contains guar gum. Emerging microbiome data on emulsifiers; no canine clinical evidence. Minor penalty in canned food..

CIP
Guaranteed analysis
Dry-matter protein: 50%
Protein
10%
min (as fed)
Fat
4%
min (as fed)
Fiber
2.5%
max (as fed)
Moisture
80%
max

Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 50%, comparable to premium kibble (typically 30-45% DMB protein).

Ingredients

Read why each ingredient is good or bad for dogs.

112 total
Good Neutral Watch Flagged
  1. 1
    chicken

    Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.

  2. 2
    peas & carrots recipe: chicken
  3. 3
    chicken liver

    Organ meat. Dense in protein, iron, vitamin A, and the B vitamins. Among the most nutrient-rich ingredients a dog can eat.

  4. 4
    chicken heart

    Organ meat. Dense in taurine, B vitamins, and CoQ10. One of the best ingredients dogs can eat.

  5. 5
    wheat gluten

    Concentrated wheat protein. Like other plant gluten meals, it pads the protein number on the label without contributing meat-quality amino acids.

  6. 6
    dried egg whites

    Pure egg-white protein, no yolk. Very high amino acid quality.

  7. 7
    peas

    Cheap protein bulk. Fine in small amounts, but when peas stack with lentils and chickpeas in the top ingredients, it's the pattern the FDA flagged in its heart-disease investigation. See why →

  8. 8
    carrots

    Real vegetable. Fiber, beta-carotene, and a small amount of antioxidant value.

  9. 9
    dried plain beet pulp

    Beet fiber, with the sugar removed. Long unfairly maligned. It's a real soluble fiber that supports stool quality.

  10. 10
    cellulose
  11. 11
    modified tapioca starch
  12. 12
    magnesium sulfate

    Source of magnesium, a required mineral. Standard inclusion in complete diets.

  13. 13
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  14. 14
    calcium carbonate

    Source of calcium. Functional. Required in complete dog foods, especially those without bone-in meat meals.

  15. 15
    zinc sulfate

    Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.

  16. 16
    manganese sulfate

    Inorganic manganese. Functional but less well-absorbed than the chelated proteinate form.

  17. 17
    copper sulfate

    Inorganic copper. Standard, effective at small doses. Premium formulas tend to use copper proteinate instead.

  18. 18
    potassium iodide

    Source of iodine, an essential trace mineral for thyroid function. Required for AAFCO-complete formulas.

  19. 19
    flaxseed oil
  20. 20
    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

  21. 21
    natural flavor

    Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.

  22. 22
    sodium tripolyphosphate

    Preservative and texture agent in wet food. Functional at small doses, not a major concern, but some brands avoid it.

  23. 23
    choline chloride

    Essential nutrient for liver and brain function. Standard inclusion in complete dog foods.

  24. 24
    vitamin e supplement

    Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.

  25. 25
    niacin supplement

    B vitamin (B3). Required in complete dog foods, added as a supplement to standardize the dose.

Showing first 25 of 112. Position 1-5 has the largest weight in the recipe.

21 of 25 ingredients have a curated note. Coverage grows over time.