Performance Power 30K Formula Dry Dog Food, 35-lb bag
Kinetic Performance Power 30K Formula Dry Dog Food, 35-lb bag earns a Sniff Score of 59/100 (C) with Fair evidence. Zero controversial ingredients flagged. Score capped at 59 due to no AAFCO statement.
Graded by The Sniff System
Strong protein profile with chicken meal as the primary ingredient, delivering high biological value.
Quality carbohydrate sources with fermentable fiber.
Quality fat sources: named fat with marine oil (EPA and DHA source).
No AAFCO statement. Nutritional completeness unverified.
Read why each ingredient is good or bad for dogs.
- 1protein animalchicken meal
Chicken with the water cooked out. Per pound, packs more protein than fresh chicken.
- 2protein animalchicken by-product meal
Ground organs, bone, and tissue. Nutritionally dense, especially the liver and gizzard fractions. Named species ('chicken') is what matters. Generic 'poultry by-product meal' is the one to worry about.
- 3fatchicken fat
Despite the name, a high-quality energy source. Concentrated calories plus essential fatty acids like linoleic acid.
- 4brewers rice
Broken rice kernels left over from milling, usually destined for human beer-making. Cheaper than whole or even white rice. Same carbs, less nutrition than the brown version.
- 5ground sorghum
Whole grain with a low glycemic index. Gluten-free, well-tolerated, decent fiber content.
- 6grainbrown rice
Whole grain that's easy to digest. Steady carb energy plus a little fiber.
- 7protein animalfish meal
Concentrated fish protein, usually whitefish, herring, or mackerel. Strong amino acid profile.
- 8dried egg product
Whole eggs with the water removed. Same nutritional value as fresh eggs, just shelf-stable.
- 9dried plain beet pulp
Beet fiber, with the sugar removed. Long unfairly maligned. It's a real soluble fiber that supports stool quality.
- 10fatflaxseed
Plant source of omega-3. Helpful for skin and coat, though dogs absorb omega-3 from fish more efficiently.
- 11othernatural flavors
Same as natural flavor. Usually hydrolyzed liver or broth, adds palatability.
- 12yeast culture
Fermented yeast. Source of B vitamins and beta-glucans that some research suggests support immune function.
- 13fatfish oil
Concentrated omega-3s. The reason 'EPA' and 'DHA' get to show up on the bag.
- 14fatsunflower oil
Common plant oil. Useful in moderation for omega-6, though too much skews the omega ratio against the dog's favor.
- 15mineralsalt
Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.
- 16mineralpotassium chloride
Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.
- 17mineralzinc proteinate
Zinc bound to protein for better absorption. The premium form of the mineral, versus zinc oxide which sits cheaper on the label.
- 18hydrolyzed yeast
Yeast broken down with enzymes. Strong palatant plus a real source of B vitamins and amino acids.
- 19betaine hydrochloride
- 20mineraliron proteinate
Iron bound to protein for better absorption. The premium form versus inorganic iron sulfate.
- 21supplementcholine chloride
Essential nutrient for liver and brain function. Standard inclusion in complete dog foods.
- 22supplementl-carnitine
Amino acid derivative that helps the body convert fat into energy. Common in weight-management formulas.
- 23fiberdried chicory root
Natural prebiotic. Feeds beneficial gut bacteria. The same compound (inulin) used in human gut-health products.
- 24l-lysine hydrochloride
- 25vitaminvitamin e supplement
Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.
Showing first 25 of 42. Position 1-5 has the largest weight in the recipe.
23 of 25 ingredients have a curated note. Coverage grows over time.