Grain-Free Wet Puppy Food Puppy Plate Beef Recipe, 12.7-oz can, case of 12

Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 44%, comparable to premium kibble (typically 30-45% DMB protein).

1. 1

   beef

   Real meat. Dense in protein and iron. Some dogs are sensitive to it, but for most it's an excellent base.

   protein animal
2. 2

   beef broth

   Real broth. Adds flavor and moisture, signals the recipe leans on real meat.

3. 3

   dried egg product

   Whole eggs with the water removed. Same nutritional value as fresh eggs, just shelf-stable.

4. 4

   carrots

   Real vegetable. Fiber, beta-carotene, and a small amount of antioxidant value.

   vegetable
5. 5

   sweet potato

   Complex carb with fiber and beta-carotene. Gentle on the stomach.

   vegetable
6. 6

   apples

   Real fruit, some fiber and antioxidants. The amount in kibble is too small to matter much.

   fruit
7. 7

   beef liver

   Organ meat. Among the most nutrient-dense ingredients available, rich in B vitamins, iron, and vitamin A.

   protein animal
8. 8

   natural flavor

   Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.

   other
9. 9

   potato starch

   Refined potato. Pure carb energy, low on other nutrition. Often used as a binder in grain-free recipes.

10. 10

    agar-agar

    Seaweed-derived gel used as a thickener. Functional alternative to carrageenan, generally well-tolerated.

11. 11

    fruit juice color
12. 12

    guar gum

    Thickener common in wet food. Emerging research on emulsifiers and the gut microbiome, but no smoking gun in dogs yet.

    fiber
13. 13

    dicalcium phosphate

    Calcium and phosphorus combined. Required source of both minerals, especially in formulas without much bone content.

    mineral
14. 14

    potato protein

    Concentrated potato protein. Like pea protein, it inflates the protein number without matching meat-quality amino acids.

    protein plant
15. 15

    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

    mineral
16. 16

    sunflower oil

    Common plant oil. Useful in moderation for omega-6, though too much skews the omega ratio against the dog's favor.

    fat
17. 17

    flaxseed oil
18. 18

    sodium phosphate

    Mineral source and preservative. Standard inclusion at small doses.

19. 19

    zinc proteinate

    Zinc bound to protein for better absorption. The premium form of the mineral, versus zinc oxide which sits cheaper on the label.

    mineral
20. 20

    iron proteinate

    Iron bound to protein for better absorption. The premium form versus inorganic iron sulfate.

    mineral
21. 21

    cobalt proteinate

    Cobalt bound to protein. Trace mineral needed for vitamin B12 synthesis, chelated form for better absorption.

22. 22

    copper proteinate

    Copper bound to protein for better absorption. Common in better-formulated diets.

    mineral
23. 23

    manganese proteinate

    Manganese bound to protein for better absorption. The chelated form most premium brands use.

    mineral
24. 24

    sodium selenite Flagged

    Inorganic selenium. Effective at AAFCO levels, no documented safety concern in dogs despite what some pet food blogs claim. Selenium yeast is a marginal upgrade, not a necessity. See why →

    mineral
25. 25

    potassium iodide

    Source of iodine, an essential trace mineral for thyroid function. Required for AAFCO-complete formulas.

    mineral

Showing first 25 of 33. Position 1-5 has the largest weight in the recipe.

23 of 25 ingredients have a curated note. Coverage grows over time.