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Primal Kibble in the Raw Beef Recipe Non-GMO Freeze-Dried Dog Food, 144-oz bag
Primal

Kibble in the Raw Beef Recipe Non-GMO Freeze-Dried Dog Food, 144-oz bag

Evidence Fair
freeze dried $15.55/lb

Primal Kibble in the Raw Beef Recipe Non-GMO Freeze-Dried Dog Food, 144-oz bag earns a Sniff Score of 59/100 (C) with Fair evidence. Zero controversial ingredients flagged. Score capped at 59 due to no AAFCO statement.

Graded by The Sniff System

Why this score

Strong protein profile with beef as the primary ingredient, delivering high biological value.

PQI

Quality carbohydrate sources with fermentable fiber.

CQI

Quality fat sources: named fat with marine oil (EPA and DHA source).

FQI

Score capped at 59 due to no AAFCO statement.

CAP why?

No AAFCO statement. Nutritional completeness unverified.

ACF
Guaranteed analysis
Dry-matter protein: 27% ⓘ
Protein
25%
min (as fed)
Fat
21%
min (as fed)
Fiber
3%
max (as fed)
Moisture
8%
max
Ingredients

Read why each ingredient is good or bad for dogs.

26 total
Good Neutral Watch Flagged
  1. 1
    beef

    Real meat. Dense in protein and iron. Some dogs are sensitive to it, but for most it's an excellent base.

  2. 2
    beef livers
  3. 3
    sorghum

    Whole grain with a low glycemic index. Gluten-free, well-tolerated, decent fiber content.

  4. 4
    apple

    Real fruit, some fiber and antioxidants. The amount in kibble is too small to matter much.

  5. 5
    beef tallow
  6. 6
    egg

    Whole eggs. The highest-quality protein on any ingredient label, by amino acid score.

  7. 7
    salmon oil

    Pure omega-3s. The thing skin-and-coat formulas are usually built around.

  8. 8
    sweet potato

    Complex carb with fiber and beta-carotene. Gentle on the stomach.

  9. 9
    carrot

    Real vegetable. Fiber, beta-carotene, antioxidants. Same as carrots, sometimes singular on labels.

  10. 10
    beef plasma
  11. 11
    kale

    Leafy green with antioxidants and fiber. Small dose in kibble, but it's not just for marketing.

  12. 12
    spinach

    Leafy green. Some iron, vitamin K, and fiber. The dose in kibble is small but it's real food.

  13. 13
    montmorillonite clay

    Natural clay used as a binder and anti-caking agent. Functional, not nutritional.

  14. 14
    miscanthus grass

    Perennial grass used as a fiber source. Replaces cellulose in some recipes. Functional but unremarkable.

  15. 15
    coconut
  16. 16
    dried yeast

    Natural source of B vitamins and trace minerals. Adds a savory flavor that dogs respond well to.

  17. 17
    cod liver oil
  18. 18
    vitamin e supplement

    Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.

  19. 19
    vegetable oil

    Unnamed plant oil. Could be soy, canola, corn, or a blend. Named oils like sunflower or canola are more transparent.

  20. 20
    ground alfalfa
  21. 21
    inulin

    Prebiotic fiber that feeds beneficial gut bacteria. Same compound found in chicory root.

  22. 22
    dried organic kelp
  23. 23
    mixed tocopherols

    Natural vitamin E used to keep fats from going rancid. The good kind of preservative.

  24. 24
    taurine

    Amino acid critical for heart health. Especially important in grain-free or pulse-heavy formulas where natural taurine precursors run thin.

  25. 25
    green tea extract

Showing first 25 of 26. Position 1-5 has the largest weight in the recipe.

17 of 25 ingredients have a curated note. Coverage grows over time.