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Ketogenic Pet Food

Beef Heart & Liver Freeze-Dried Dog & Cat Food, 19.5-oz canister

Evidence Fair
freeze dried $44.99

Ketogenic Pet Food Beef Heart & Liver Freeze-Dried Dog & Cat Food, 19.5-oz canister earns a Sniff Score of 44/100 (D) with Fair evidence. Zero controversial ingredients flagged. Score capped at 59 due to no AAFCO statement.

Graded by The Sniff System

Why this score

Includes egg, named fish, or organ meat for diverse high-bioavailability protein.

STACK

Score capped at 59 due to no AAFCO statement.

CAP why?

Low protein quality. beef heart delivers limited bioavailable amino acids.

PQI

No declared omega-3 source. Fish oil, salmon oil, and algae oil all absent.

FQI

Controversial ingredients · 1

  • sodium selenite
    Synthetic selenium source. Selenium is essential, but sodium selenite has a narrower safety margin than organic alternatives like selenium yeast. Better-formulated foods use the organic form.

Every flagged ingredient has a published basis (confirmed harm / regulatory action / precautionary). See methodology →

Guaranteed analysis
Dry-matter protein: 46% ⓘ
Protein
44%
min (as fed)
Fat
28%
min (as fed)
Fiber
0.5%
max (as fed)
Moisture
4%
max
Ingredients

Read why each ingredient is good or bad for dogs.

18 total
Good Neutral Watch Flagged
  1. 1
    beef heart
  2. 2
    beef liver

    Organ meat. Among the most nutrient-dense ingredients available, rich in B vitamins, iron, and vitamin A.

  3. 3
    coconut oil

    Saturated fat with medium-chain triglycerides. Mostly marketing in the doses kibble uses, but harmless.

  4. 4
    avocado oil
  5. 5
    rice bran oil
  6. 6
    natural flavor

    Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.

  7. 7
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  8. 8
    zinc proteinate

    Zinc bound to protein for better absorption. The premium form of the mineral, versus zinc oxide which sits cheaper on the label.

  9. 9
    zinc sulfate

    Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.

  10. 10
    ferrous sulfate

    Inorganic iron. Standard mineral source. Iron proteinate is the gentler, better-absorbed premium form.

  11. 11
    iron proteinate

    Iron bound to protein for better absorption. The premium form versus inorganic iron sulfate.

  12. 12
    copper sulfate

    Inorganic copper. Standard, effective at small doses. Premium formulas tend to use copper proteinate instead.

  13. 13
    copper proteinate

    Copper bound to protein for better absorption. Common in better-formulated diets.

  14. 14
    manganese sulfate

    Inorganic manganese. Functional but less well-absorbed than the chelated proteinate form.

  15. 15
    manganese proteinate

    Manganese bound to protein for better absorption. The chelated form most premium brands use.

  16. 16
    sodium selenite Flagged

    Inorganic selenium. Effective at AAFCO levels, no documented safety concern in dogs despite what some pet food blogs claim. Selenium yeast is a marginal upgrade, not a necessity. See why →

  17. 17
    calcium iodate

    Source of iodine for thyroid function. Functional, required in complete formulas.

  18. 18
    taurine

    Amino acid critical for heart health. Especially important in grain-free or pulse-heavy formulas where natural taurine precursors run thin.

15 of 18 ingredients have a curated note. Coverage grows over time.